As we approach the 2024/25 snow season in Japan, winter sports enthusiasts and residents alike are eagerly anticipating the weather forecast. This year, the focus is on La Niña, a…
What is “Japow”?
“Japow,” or Japan Powder, is world-renowned for its ultra-light, dry snow, resulting from unique geographical and climate conditions. Found mainly in Hokkaido and areas near the Sea of Japan, its exceptional powder quality offers skiers and snowboarders a floating sensation. The cultural experience also enhances Japan’s appeal as a top ski destination.